Selling condos in a challenging market takes more than luck. The condo market in 2026 is not easy. Inventory is up. Buyers are selective. Sales are slower than they were a few years ago.

But it is not impossible.

I just sold two condos. One was a highrise unit in Mississauga, in Central Erin Mills. The other was a low rise townhouse in Burlington, in Headon Forest.

Both sales happened in a market where most units are sitting. In the highrise building alone, there are four towers. Only five units sold across all of them in the entire year of 2025. My client’s unit was the first sale in months.

So how did we do it?

Not with luck. With a plan. And with the patience to let that plan work.

The Market Is Slow, But It Still Moves

If you only look at the headlines, you might think nothing is selling. That is not true. People are still buying and selling condos in Oakville, Mississauga, Milton, and Burlington. The difference is that it takes longer, and it takes more intentional effort.

Buyers have more options right now. That means they can afford to be picky. They will pass on overpriced units. They will pass on units that do not show well. And they will pass on listings where the process feels difficult or unresponsive.

Sellers who understand this and adjust accordingly are the ones getting results.

What Worked: Selling Condos in a Challenging Market

Selling condos in a challenging market in 2026 comes down to a few non-negotiables. These are the things that made the difference for my clients in Mississauga and Burlington.

Price It Honestly From Day One

This is not the market for testing a high price and waiting to see what happens. Buyers will not give you that time. If your unit is overpriced compared to the competition, it will sit. And once it sits, it becomes harder to sell because buyers start to wonder what is wrong with it.

We priced both units based on current market conditions, not on what the seller wished the market would be. That meant looking at active competition, recent sold comparables, and being honest about where the market actually is right now.

Sharp pricing does not mean leaving money on the table. It means positioning the unit so that buyers see the value immediately and take action.

Be Accommodating With Showings

In a slow market, every showing counts. And here is something I am seeing more than ever: buyers are moving on faster than they used to.

If a buyer requests a showing and the seller does not confirm it quickly, that buyer often books another showing somewhere else and never comes back. It sounds small, but it is happening all the time.

There are so many units available right now that buyers do not feel the need to wait around. If your unit is not easy to see, they will go see one that is.

Both of my recent sales involved sellers who were flexible with showings. They confirmed quickly. They made their units available. And that responsiveness kept buyer interest alive long enough to get to an offer.

Market With Awareness and Intention

Good marketing is not just about putting photos online. It is about making sure the right buyers know your unit exists and understand why it is worth their time.

That means professional photos. Clean, decluttered spaces. Strong online presentation. And it also means leveraging relationships with other agents who have active buyers looking in your area.

I make it a point to communicate with other realtors in the market. When I have a well-priced, well-presented unit, I reach out directly to agents I know are working with condo buyers in Central Erin Mills, Headon Forest, and surrounding areas. That kind of targeted awareness brings serious buyers to the table.

Communicate Clearly and Often

Clients want to know what is happening. In a slower market, that is even more important because the silence can feel stressful.

I keep my clients informed about showing activity, market feedback, and what we are seeing from buyers. If something is not working, we talk about it and adjust. If we need to be patient and let the strategy play out, I explain why.

Selling a condo in 2026 is not a sprint. It is a process. And when clients understand the process, they feel more in control and less anxious about the outcome.

Be Patient and Trust the Plan

This is the hardest part for a lot of sellers. They are used to listings that sold in days. Now it might take weeks or even a couple of months.

But if the pricing is right, the presentation is strong, and the unit is easy to show, the right buyer will come. It just takes longer than it used to.

Both of my recent clients had to wait. But because we had a clear plan from the start, they knew what to expect. And when the offers came, they were ready to move forward with confidence.

What This Means If You Are Selling Condos in a Challenging Market

Selling condos in a challenging market in 2026 is harder than it was in 2021 or 2022. But it is absolutely still possible.

The difference is that there is no room for guesswork. You need honest pricing. You need strong presentation. You need to be responsive to showings. And you need to work with someone who understands how to navigate this market and has the relationships to get your listing in front of serious buyers.

If you are thinking about selling your condo in Mississauga, Oakville, Burlington, or Milton, the best thing you can do is start with a real conversation about pricing, timing, and what it will take to get the result you want.

I am happy to walk through your specific situation and build a plan that works for where the market is right now.

Book a Seller’s Consultation

What This Means If You Are Thinking of Buying

For buyers, this is actually one of the better times to be looking at condos. There is more selection. Sellers are more motivated. And you have more room to negotiate than you did a few years ago.

But that does not mean you should rush. Cash flow still matters. Make sure you are leaving breathing room in your budget and not maxing out your debt load just because rates have come down slightly.

If you want to talk through what makes sense for your situation, I can help you look at the numbers and figure out the smartest move from here.

Book a Buyer’s Consultation

Final Thoughts

The market has changed. But it has not stopped.

I just proved that with two condo sales in areas where almost nothing else moved. It took strategy. It took patience. It took communication. And it took a willingness to work together toward a clear goal.

If you are thinking about making a move this year, let’s talk. Whether you are buying or selling, having a plan makes all the difference.

And if you want to stay informed on what is happening in the GTA real estate market, you can subscribe to my newsletter for regular updates on market trends, pricing, and opportunities.

Subscribe to My Newsletter